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Fundraising Insights

Increase Followers of your Catholic Parish Facebook Page
Recently Prenger Solutions Group conducted a Catholic parish survey assessing the giving practices and social ...
The 8:1 Communications Rule
Catholic Social Media's research shows that nonprofits should be striving for a good communications-to-request ...
Celebrating Clergy Anniversaries
If you thought finding an anniversary gift for your spouse was hard, try celebrating clergy anniversaries. To help ...
Celebrating Baptisms in a New Way
How is your parish celebrating baptisms? Outside of the sacrament itself, there are lots of ways to commemorate a ...
The Forming Intentional Disciples Forum
Sherry Weddel, director of the Catherine of Siena Institute, took the ministry world by storm with her ...
Beginning with Facebook Insights for your Catholic Parish
If you’re administering your Catholic parish Facebook page, spend a little time each week using Insights. Just log ...
Online Surveys at the Parish
Whether you’re planning a change in the Mass schedule or gauging interest in a new program, you can use online ...
Social Media’s 80/20 Rule
Do you know social media's 80/20 rule? It's the same as the 80/20 rule in other areas of Catholic parish life. If ...
Every Knee Shall Bow
We are all called to spread the Good News of Jesus Christ. However, we are often at a loss as to how we can do ...
Try Out Ringless Voicemails
There are dozens of ways you can connect to your parishioners these days. These include e-newsletters, emails, ...
Parish Facebook Categories Matter
Facebook categorizes all organization pages into different groups. However, if your parish's Facebook page was set ...
Taking Prayer Requests Online
Maybe you take prayer requests at your Catholic parish, but have you ever considered taking prayer requests ...
Use the Newsfeed for Good
Ever wondered how the Facebook newsfeed works? As of 2019, it takes into account millions of factors when ...
Using Listicles to Communicate
One of the most popular types of writing to come out of the Internet age is the listicle, which is a numbered list ...
First Impressions and Profile Pictures
First impressions and profile pictures are funny things. We all know by now that first impressions matter just as ...
The General Social Survey and Religion
Do you know about the "General Social Survey" and religion? In the April edition of First Things, Mark L. ...
Claim Your Church’s Vanity URL
In recent years, Facebook has added a "vanity URL" or "username" feature to all Pages, including your parish page. ...
Use Video to Promote Special Events
When it comes to standing out on social media, video is king. The next time you are promoting a special event at ...
Shorten Links Easily with Bit.ly
Your parish website is likely a simple, concise variation of your church name and/or city, and therefore it is ...
Using Facebook Business Manager
Are you using Facebook Business Manager? Most parishes manage their Facebook page from the personal account of a ...
Follow CARA at Georgetown University
Last month we included a post about the number of people entering the Catholic Church in the United States and ...
Using Intercessory Prayer Teams
Saint James writes in his epistle that "the fervent prayer of a righteous person is very powerful" (Jsa 5:13). We ...
Implementing Welcome Teams
Hopefully it's easy for new parishioners to register at your parish. What happens after a new household ...
Responding to Church Scandals
A year after the clergy abuse crisis came to light again, news reports continue to come out that can disturb and ...
Using Personal Testimonials
As the church in North America continues to change, many parishes are moving from organizations focused on ...
Giving Frequent Blessings
The Book of Blessings, used in almost every Catholic church since the 1980s, is full of ritual blessings for ...
A Future Without Bulletins?
The Sunday bulletin has been a staple of Catholic life in North America for more than 75 years. But as almost all ...
YouTube is More than Cat Videos
We are all guilty of visiting YouTube to check out a video a friend said we simply "had to see." Perhaps you ...
Using ABOUT on Facebook
Facebook followers are often your most faithful parishioners. They not only fill the pews each week, but they are ...
Publish Your Mass Times Everywhere
What are 95% of the visitors to your parish website looking for? Mass times. That's it. This was brought home to ...
Bishop Barron meets Jordan Peterson
Have you heard the latest - Bishop Barron meets Jordan Peterson? In the last few years, Canadian psychologist ...
Publishing Mass Times on Facebook
Earlier this month I mentioned that 95% of your website visitors are just looking for Mass times. The same is true ...
Your Communications and Your Mission
In a previous post, I discussed the 8:1 communications rule - share eight pieces of good news for every one ...
Overcoming the Sunday to Monday Gap
Every Catholic has experienced the Sunday to Monday gap. You hear a soul-stirring homily on Sunday that edifies ...
Find Broken Links on Your Website
It's a website admin's worst nightmare: old broken links that frustrate your site's visitors, but that you don't ...
Radical Community at Your Parish
We are living in a time where community bonds are growing weaker, with churches and membership-based ...
Introduce Parishioners to the Saints
There are just so many saints. Everyone has their patrons, their favorites, and the ones they don't understand. ...
Other Benefits of Facebook Live
Facebook Live is a powerful tool that parishes and schools can use to share live video from events, ceremonies, ...
Verifying Email Addresses
We all have old email addresses we're not proud of. Sure, there was a time when emailing your friends from ...
The Church’s Response to Loneliness
Many clergy, theologians, and lay ministers have been thinking about the Church's response to loneliness. Study ...
Gather Digital Prayer Requests
There is an entire universe of priests who are active on Facebook, Twitter, and other social media platforms. In ...
The New Digital Evangelization
Ever since Pope Saint John Paul II coined the phrase, the Church has been laser-focused on the New Evangelization. ...
Writing a Great Email
We use emails for everything. We use email to ask questions, to delegate tasks, to confirm plans and to provide ...
Use Bullets and Numbered Lists
Your pastor is busy. Your committee chairs have day jobs. Your volunteers are being pulled in a million different ...
You Get What You Ask For
The CSM team often works with pastors and staff that say, “We wish parishioners would increase their financial ...
The Power of Personal Invitation
You're getting bombarded with new programs every week - ministry programs that claim to lead hundreds into RCIA, ...
Get Professional Email Addresses
Did you know the first email was sent 48 years ago? Every year we work with dozens of parishes that appear to be ...
Worst Fundraising Ideas Ever
Magazine subscriptions. Chocolate sales. Caramel corn delivery services. We've all participated in these sorts of ...
Appeals, campaigns, and events
Not all fundraising activities are created equal. All parish and school fundraising opportunities are unique and ...
Slide shows on Facebook
Facebook is always adding new types of posts that can help you increase your reach and engagement. One type that ...
Pray for them now
How many times has a parishioner or visitor asked you to pray for them or someone they love? I bet you get prayer ...
Using Facebook’s Profanity Filter
Every now and again, someone will wander onto your parish's Facebook page, disparaging the Church or people of ...
Committing to Child Care
If you're looking to make your parish more family-friendly, the next best thing is not free parenting classes or ...
Parish Men are Lonely
Two and a half years ago, Billy Baker's article in Boston Globe magazine about middle-aged men and the loneliness ...
Praying with the Universal Church
As a parish employee, you likely know about the Liturgy of the Hours and maybe pray this universal prayer of the ...
Social Media Management Tools
Do you find it challenging to keep up with the activity on your parish Facebook page? Has your parish Twitter page ...
Parish Planned Giving Seminars
It is no secret that the largest transfer of wealth in human history is starting to take place between Baby ...
Who Should Send the Email?
People receive around 100 emails per day, a mind-bending mix of work-related communications, solicitations from ...
Spring Cleaning Emails
Keeping your organization’s contact information current and clean is a never-ending process. We’ve talked about it ...
Getting in Touch
If you're watching the news about the further spread of coronavirus and wondering, "What are some ways we can be ...
The Beginner’s Guide To…
I've written in this space before about how every Catholic thinks every other Catholic is an expert at prayer when ...
Livestreaming Mass Right Now
As we move into month six of the coronavirus pandemic, some parishes are wondering, "Should we just direct people ...
Picture Frames and Pinned Posts
With public Masses suspended across the United States, this past spring charitable contributions were in freefall ...
Facebook Groups and Ministry
If this past spring you were scrambling to move your ministries online for the foreseeable future, there are ...
Livestreaming Mass is Essential
With “shelter at home” orders issued around the country this last spring, many parishes are continuing livestream ...
What Can Continue at the Parish?
What can continue at the parish? In short, most events and meetings on a parish calendar can continue this autumn. ...
If It’s Free, You’re the Product
Your eyes have likely glazed over at the number of "free offers" you're receiving right now. The pandemic's effect ...
COVID-19 and Parish Communications
You have learned a lot about how parishioners engage with the parish over the last several months. Social ...
Returning to Old Posts
Our director, John, recently had an interesting conversation with a Catholic Social Media subscriber in Nebraska. ...
Update Your Mass Times
Advent is almost upon us , which means it's time to publish your Christmas Eve and Christmas Day Mass ...
Mass times are published elsewhere
A few days ago we shared advice on how and where to update your Christmas Mass times (see here). But did you know ...
Virtual Coffee and Doughnuts
Even several months into the pandemic, some of us can abuse Facebook. After all, it's not a communications tool ...
How Spammy Is Your Parish Email?
We are sending more emails than ever, and billions of messages crisscross the globe each day. For every legitimate ...
The Creaster Opportunity
Christmas represents an incredible opportunity to minister to "Creasters," those nominal Catholics that only ...
Works of Mercy at the Parish
Each parish is called to be the People of God, enfleshed in a particular geographic location. And just as we are ...
Is That Dirt on Your Forehead?
Mardi Gras and Lent are fast approaching, and Ash Wednesday kicks things off. Father gets to rub ashes on your ...

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