AskGenius

A powerful tool that helps you set personalized ask amounts for thousands of donors at a time.

AutomateGenius

Fundraising automations to delight your donors, streamline gift processing, and save time.

Catholic Social Media

A social media management platform exclusively for Catholic parishes and dioceses.

Stay informed with the latest nonprofit fundraising research and tips.

Our Diocesan Services

Prenger Solutions Group is proud to serve more than half of all dioceses in the United States.

Fundraising Consulting

Modernize your diocesan annual appeal with help from PSG’s fundraising, communications and technology experts.

Database Administration

We’ll get your donor database clean and organized. We can even manage it for you full-time.

Digital Communications

Our social media tools help dioceses and parishes thrive in this new, digital world.

Stay informed with the latest nonprofit fundraising research and tips.

Resources to help Catholic Parish and Diocesan Leaders.

Our Team

Our fundraising professionals, database experts and technology specialists.

Careers

Interested in joining our team? Learn more about how to apply.

Contact

Request more information, send us an email, or follow us on social media.

Stay informed with the latest nonprofit fundraising research and tips.

Webinars

Designed for today’s nonprofit, fundraising experts.

Fundraising Insights

Fundraising research, stories, and strategies to improve your fundraising expertise.

Downloads

Templates and Guides developed by our experts to help you achieve your fundraising potential.

Stay informed with the latest nonprofit fundraising research and tips.

parish facebook categories matter

Parish Facebook Categories Matter

Nov 5, 2019

Facebook categorizes all organization pages into different groups. However, if your parish’s Facebook page was set up years ago, you might not be in any categories! Parish Facebook categories matter. They help in Google searches, Facebook searches, and Facebook recommendations. In order to make your parish more visible on Facebook, there are a number of easy improvements you can make. The first one is editing your categories. To begin, navigate to your parish page. Next, click on the three dots in the center-left, and choose “edit page info”:

parish facebook categories matter

Finally, go to the “Categories” section. Our team’s recommendation is that you choose Catholic ChurchChristian Church, and Church. As you do this, you’ll notice you’re only allowed three categories. It is in your interest to select the maximum number of three. Selecting these three categories makes it more likely that your parish Facebook page will appear when people look for churches in your local area. Imagine someone who is brand new to your neighborhood who has faith in Jesus. How will she find a church? In 2019, she’ll likely Google for one.

Parish Facebook Categories Matter

Parish Facebook Categories Matter

Remember to keep an eye on your Facebook Insights after making these changes. Chances are you’ll start to see an uptick in traffic on your parish Facebook page. This jump in traffic should remain fairly consistent over time. Keep in mind that every one of these new visitors represents an opportunity to evangelize and engage. If your parish’s Facebook page is your church’s digital billboard, the categories you choose help place that digital billboard in exactly the right spot.