A powerful tool that helps you set personalized ask amounts for thousands of donors at a time.


Fundraising automations to delight your donors, streamline gift processing, and save time.

Catholic Social Media

A social media management platform exclusively for Catholic parishes and dioceses.

Stay informed with the latest nonprofit fundraising research and tips.

Our Diocesan Services

Prenger Solutions Group is proud to serve more than half of all dioceses in the United States.

Fundraising Consulting

Modernize your diocesan annual appeal with help from PSG’s fundraising, communications and technology experts.

Database Administration

We’ll get your donor database clean and organized. We can even manage it for you full-time.

Digital Communications

Our social media tools help dioceses and parishes thrive in this new, digital world.

Stay informed with the latest nonprofit fundraising research and tips.

Resources to help Catholic Parish and Diocesan Leaders.

Our Team

Our fundraising professionals, database experts and technology specialists.


Interested in joining our team? Learn more about how to apply.


Request more information, send us an email, or follow us on social media.

Stay informed with the latest nonprofit fundraising research and tips.


Designed for today’s nonprofit, fundraising experts.

Fundraising Insights

Fundraising research, stories, and strategies to improve your fundraising expertise.


Templates and Guides developed by our experts to help you achieve your fundraising potential.

Stay informed with the latest nonprofit fundraising research and tips.

How Much Should You Ask For?

A deep dive into our research on setting ask strings.

About the Webinar

This webinar originally aired on February 21, 2023 11:00am, Central

Setting the right ask amount is the ultimate high-wire act.

Ask for too much and you might alienate your donor.

Ask for too little, and you’re leaving money on the table.

But how exactly do you hit that sweet spot in the middle? How do you set just the right ask amount?

Nic Prenger and Andrew Menke from AskGenius share the research and the strategies behind setting the perfect, individualized ask amount for each donor. They discuss how much you should be asking every donor and what to expect in return. 

Watch this webinar to learn practical tips to set ask amounts, including: 

  • Which data points are most important when setting ask amounts? 
  • How much can you realistically expect to increase someone’s gift?  
  • Should your pledge card include one-time ask amounts, recurring amounts, or both? 
  • What’s the best way to use wealth research data when setting ask amounts? 
  • What’s the best way to get started setting better ask amounts?  

Register to Watch

Meet Your Hosts

Nic Prenger, J.D. Founder/CEO

Nic Prenger founded Prenger Solutions Group in 2018 to help nonprofits modernize their communications and fundraising. He is passionate about using technology to help nonprofits raise more money with fewer headaches – a passion shared by each and every member of the PSG team. A former prosecutor, Nic worked for the U.S. Senate Finance Committee in Washington, D.C., and the U.S. Attorney’s Office for the Southern District of Iowa. He also served on the national advisory board for the National Catholic Education Association.

Andrew Menke Vice President of AskGenius®

As the Vice President at AskGenius, Andrew has dedicated over a decade to the world of non-profit fundraising. With hands-on experience in annual appeals, capital campaigns, and events, he enjoys the challenge of melding traditional fundraising with today's technology. Andrew is driven by a simple goal: helping nonprofits embrace digital solutions to encourage a spirit of giving.